WE'RE HIRING Apply for Job — send your resume to careers@mixmedialabs.com

We are

Hiring

Join Our Team

SEO Specialist — Mixmedia Labs

Bangalore (Hybrid) · Full-time · 3–5 Years Experience

Full-time 3–5 Years Bangalore (Hybrid)
About Mixmedia Labs

Mixmedia Labs is a results-driven Digital Marketing Agency based in Bangalore, helping businesses accelerate their online growth through SEO, Performance Marketing, Website Development, Social Media Marketing, Branding, and Lead Generation. We believe in delivering measurable business outcomes through data-driven strategies, innovation, and continuous optimization. Our SEO team focuses on building sustainable organic growth that drives qualified traffic, leads, and revenue for clients across multiple industries.

Job Summary

We are looking for an experienced SEO Specialist with 3–5 years of proven agency or client-side SEO experience who can independently develop and execute end-to-end SEO strategies that improve search visibility, increase organic traffic, and achieve first-page rankings for competitive keywords. The ideal candidate should possess strong expertise in On-Page SEO, Technical SEO, Off-Page SEO, Local SEO, Content Strategy, Website Audits, Google Business Profile (GBP) optimization, high-quality backlink acquisition, Core Web Vitals, AI-powered SEO, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), Google Search Console, and SEMrush. This role requires someone who stays updated with Google's latest algorithm updates, understands E-E-A-T principles, follows SEO best practices, and can translate SEO strategies into measurable business growth.

Key Responsibilities
SEO Strategy & Planning
  • Develop and execute comprehensive SEO strategies for client websites
  • Create SEO roadmaps focused on increasing organic traffic, keyword rankings, conversions, and business growth
  • Perform detailed keyword research based on search intent, business goals, and competitor opportunities
  • Conduct competitor analysis to identify ranking opportunities, content gaps, backlink opportunities, and SEO improvements
  • Build SEO strategies aligned with Google's latest guidelines and best practices
On-Page SEO
  • Optimize website architecture for improved crawlability and user experience
  • Optimize Title Tags, Meta Descriptions, Heading Structure (H1-H6), URLs, Image Alt Tags, Internal Linking, and Content Structure
  • Improve keyword relevance without keyword stuffing
  • Optimize service pages, landing pages, blogs, category pages, and product pages
  • Perform content optimization based on search intent and user experience
  • Implement structured internal linking strategies
Technical SEO
  • Perform complete technical SEO audits
  • Identify and resolve crawl errors, indexing issues, duplicate content, broken links, redirect chains, orphan pages, canonical issues, and pagination issues
  • Optimize XML Sitemaps, Robots.txt, Canonical Tags, Schema Markup, Breadcrumbs, and Structured Data
  • Improve Core Web Vitals and Page Experience
  • Work closely with developers to implement technical SEO recommendations
  • Optimize website speed and mobile usability
Off-Page SEO & Link Building
  • Develop and execute white-hat backlink acquisition strategies
  • Build high-authority, relevant, and natural backlinks
  • Perform backlink audits and toxic backlink analysis
  • Conduct competitor backlink research
  • Build relationships for guest posting, digital PR, niche edits, citations, and outreach campaigns
  • Monitor backlink quality using Ahrefs and SEMrush
Local SEO
  • Optimize Google Business Profiles (GBP)
  • Improve Local Pack rankings
  • Build and manage local citations
  • Optimize NAP consistency
  • Implement Local Business Schema
  • Manage local keyword optimization and location-based landing pages
AI SEO, GEO & AEO
  • Develop SEO strategies aligned with AI-powered search experiences
  • Optimize content for Google AI Overviews, featured snippets, People Also Ask (PAA), and zero-click searches
  • Implement Answer Engine Optimization (AEO) strategies to improve visibility in AI-generated search results
  • Apply Generative Engine Optimization (GEO) best practices to improve content discoverability across AI search platforms
  • Structure content using semantic SEO, entities, schema markup, FAQs, and topical authority
  • Monitor AI search trends and adapt SEO strategies accordingly
  • Leverage AI-assisted SEO tools for research, content optimization, technical audits, and workflow automation while maintaining content quality and E-E-A-T standards
  • Stay updated with Google AI Overviews, Core Updates, Spam Updates, and Search Quality changes
  • Continuously research emerging AI search trends, GEO, AEO, and evolving SEO best practices
  • Evaluate and implement AI-powered SEO tools to improve productivity without compromising content quality
Content SEO
  • Collaborate with content writers to develop SEO-focused content
  • Create content briefs using keyword research
  • Perform content gap analysis
  • Optimize existing content for improved rankings
  • Ensure content follows Google's Helpful Content and E-E-A-T guidelines
Performance Monitoring
  • Track keyword rankings and organic traffic
  • Monitor indexing status using Google Search Console
  • Analyze GA4 reports and user behavior
  • Prepare weekly and monthly SEO reports
  • Present SEO insights and recommendations to clients and internal teams
Continuous Learning
  • Stay updated with Google Core Updates
  • Follow SEO industry trends and algorithm changes
  • Experiment with AI-powered SEO tools
  • Continuously improve SEO processes and workflows
Required Skills
  • 3–5 years of hands-on SEO experience
  • Strong expertise in On-Page, Off-Page, Technical, and Local SEO
  • Deep understanding of Google's ranking algorithms
  • Excellent keyword research and competitor research skills
  • Proven experience improving keyword rankings and increasing organic traffic
  • Strong understanding of search intent and content optimization
  • Experience in developing SEO strategies for multiple clients
  • Knowledge of E-E-A-T, Helpful Content Guidelines, and Core Web Vitals
  • Experience with backlink analysis and authority-building strategies
  • Excellent analytical and reporting skills
  • Strong communication and client-handling abilities
Tools & Platforms
  • Google Search Console
  • Google Analytics 4 (GA4)
  • Google Tag Manager
  • Google Keyword Planner
  • Ahrefs
  • SEMrush
  • Screaming Frog SEO Spider
  • PageSpeed Insights
  • Google Trends
  • Looker Studio
  • WordPress
  • Shopify
  • ChatGPT
  • Google Gemini
  • Perplexity AI
  • Claude AI
  • Basic HTML & CSS knowledge
Preferred Qualifications
  • Experience working in a Digital Marketing Agency
  • Experience handling multiple client projects
  • Knowledge of AI-assisted SEO tools
  • Experience with eCommerce SEO
  • Knowledge of International SEO is a plus
What We Offer
  • Opportunity to work on high-growth client projects
  • Exposure to diverse industries
  • Career growth and learning opportunities
  • Collaborative work culture
  • Access to premium SEO tools
  • Innovative and supportive team environment

Location: Bangalore (Hybrid)

Apply Now — careers@mixmedialabs.com